Should You Track Open Rates from Prospecting Emails?

Moiz Khurram

Published on: 19/02/2025

Although open rates often indicate a prospect’s interest in your messages, they are not the most reliable metric to determine your overall email campaigns’ success.

Email BlogsInfrastructure Setup

How to Segment Your Cold Email Lead Lists to Improve Outbound Results

Moiz Khurram

Published on: 18/02/2025

Lead segmentation groups your leads into smaller lists, enabling a more targeted campaign. In this article, you will learn how to segment your lead list effectively.

Email BlogsInfrastructure Setup